Whey Protein Market to Hit a CAGR of 7.4& by 2022-2029

The global whey protein market size was USD 10.26 billion in 2021. The market is expected to grow from USD 11.0 billion in 2022 to USD 18.12 billion by 2029, exhibiting a CAGR of 7.4% during the forecast period. Increasing consumer awareness regarding a healthy diet and strong demand for premium products may foster industry development. Fortune Business Insights™ presents this information in its report titled “Whey Protein Market, 2022-2029.”

Rising consumer awareness regarding a healthy diet is expected to boost the product demand among consumers. Further, growing innovations in protein manufacturing containing several amino acids may increase the product’s adoption. Moreover, robust demand for premium products may facilitate the product demand. In addition, the strong demand for premium products across the personal care industry is expected to propel industry development during the upcoming years.

COVID-19 Impact:

Adoption of Online Retail to Boost Industry Growth

This market is expected to be positively impacted during the pandemic because of the adoption of online retail. The sudden spike in COVID patients led to the closure of online retail, thereby increasing reliance on online platforms. The rising adoption of smartphones and developed 5G infrastructures may boost the adoption of why protein. In addition, the adoption of part-time shifts, automated production machinery, and reduced capacities may enable companies to recover costs and enhance their operations. These factors may propel industry growth during the pandemic.

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List of Key Players Profiled in the Report

• Hilmar Cheese Company, Inc. (U.S.)
• Saputo Inc. (Canada)
• Glanbia plc (Ireland)
• Fonterra Co-operative Group Ltd. (New Zealand)
• Arla Foods (Denmark)
• Alpavit (Germany)
• Wheyco GmbH (Germany)
• Milk Specialties (U.S.)
• Carbery Group (Ireland)
• LACTALIS Ingredients (France)

Segments

By type, it is segmented into isolates, concentrates, and others. Based on application, it is classified into animal feed, food and beverages, and others. Geographically, it is clubbed into North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

Report Coverage

The report provides a detailed analysis of the top segments and the latest trends in the market. It comprehensively discusses the driving and restraining factors and the impact of COVID-19 on the market. Additionally, it examines the regional developments and the strategies undertaken by the market's key players.

Drivers and Restraints

Strong Demand for Protein-Rich Diet to Nurture Industry Progress

The rising demand for a protein-rich diet is expected to foster the demand for whey protein. The rising popularity of ready-to-cook meals and packaged foods leads to high-quality protein foods. Further, growing chronic illnesses are expected to boost the demand for the product from the population. Also, the rising per-capita spending and adoption of healthy lifestyles may bolster the product’s consumption. In addition, the rising demand for sports supplements from athletes and gym enthusiasts can drive the whey protein market growth.

However, the strong demand for plant-based protein may hinder the market’s progress in the coming years.

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Regional Insights

Rising Awareness Regarding Easy Usability and Convenience to Boost Growth in North America

North America is expected to dominate the whey protein market share due to rising awareness regarding easy usability and convenience. The market in North America stood at USD 3.73 billion in 2021 and is expected to gain a huge portion of the global market share. Further, evolving consumer preferences and tastes may boost the product demand. These factors may propel industry growth.

In Europe, increasing trends of preventive healthcare, rising emphasis on healthy living, and growing demand for protein supplements may foster the product’s demand. In addition, the adoption of proteins in naturally and synthetically derived foods may propel market growth.

In Asia Pacific, the rising domestic demand and exports for dairy-based products, such as whey and casein, may foster market development.

Competitive Landscape

Companies Announce Acquisition Strategies to Reinforce their Stance

Prominent companies operating in the market announce acquisition strategies to reinforce their market position globally. For example, Saputo Inc. declared two acquisitions in the value-added and dairy alternatives segment. The company invested nearly USD 146.94 million and acquired Wisconsin Specialty Protein, LLC’s Reedsburg facility. It produces value-added ingredients such as whey, goat, organic lactose, and others. This acquisition may enable the company to reinforce its market stance globally. Furthermore, companies adopt product launches, mergers, partnerships, and research and development strategies to boost their annual revenues.

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Industry Development

• May 2021: Hilmar Cheese Company announced strategies for developing a new top-of-the-line whey protein and cheese processing plant in the U.S.

Pregelatinized Starch Market to Reach USD 2.38 billion by 2028

The pregelatinized starch market size was valued at USD 1.72 billion in 2020. The market size is expected to rise from USD 1.77 billion in 2021 to USD 2.38 billion by 2028 at a CAGR of 4.3% during the projected period. The global market is expected to rise during the projected period due to rising starch demand in the food & beverage sector to store processed and ready-to-eat food packages. Fortune Business Insights™ publishes this information in a report titled, "Pregelatinized Starch Market, 2021-2028".

Pregelatinized starch is a form of carbohydrate that is cooked and dried to be converted into flaked or powder form. These starches are extracted from potatoes, wheat, and corn. The starches are used in ready-to-eat and processed foods and are efficiently digestible. Also, properties such as biodegradable are likely to foster market growth.

COVID-19 Impact:

Restricted Product Supply to Hinder Market Growth

The outbreak of COVID-19 pandemic has affected various operational industries, including the food and beverage industry. Also, regulations imposed by the government bodies on import/export policies have restricted the supply of raw material in the segmented regions. Furthermore, halt on manufacturing and production activities has restricted the product supply and market growth. The restriction on workforce functioning hampered the production rate of the companies. These factors are likely to hinder the market expansion during the pandemic.

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List of Key Players Profiled in the Report:

• Cargill Incorporated (Iowa, U.S.)
• Tate & Lyle (London, U.K.)
• Visco Starch (Gujarat. India)
• Galam (Ma'anit, Israel)
• Banpong Tapioca Flour Industrial Co Ltd. (Bangkok, Thailand)
• Crest Cellulose (Andhra Pradesh, India)
• DFE Pharma (Tamil Nadu, India)
• Karandikars Cashell Private Limited (Maharashtra, India)
• Grain Processing Corporation (Iowa, U.S.)
• S A Pharmachem Pvt Ltd. (Maharashtra, India)

Segments:

Source, Application, and Region are Studied

By source, the market is divided into corn, wheat, potato, and others.

Based on application, the market is segmented into food & beverage, pharmaceutical, cosmetics, and others.

By geography, the market is categorized into Europe, Asia Pacific, South America, North America, and the Middle East & Africa.

Report Coverage:

The research report provides factual data regarding statistics and information regarding development trends and advancements in the industry. Also, innovative strategies and latest trends in the market are discussed along with industrial developments implemented by key players. The report focuses on various developments such as technological advancements and innovation activities adopted by prominent players in the industry.

Drivers & Restraints:

Rising Product Demand in Food & Beverage Sector to Bolster Market Expansion

The market is anticipated to propel market growth in the coming years, owing to increasing product demand in the food & beverage sector. Also, the product requirement in the cosmetics and personal care industry is likely to boost the market. Furthermore, the rising demand for ready-to-eat and processed food products in an emerging market is expected to increase product supply and bolster market expansion globally. These factors are likely to ensure the pregelatinized starch market growth during the forecast period.

However, the high energy required to process the starch is likely to hinder the market growth.

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Regional Insights:

Europe Dominates Global Market Due to Increasing Product Demand

Europe holds the most prominent global market share during the forecast period owing to the rising demand for personal care and cosmetic products. Increased utilization of starch in this sector is likely to propel market growth.

North America holds the second-largest global pregelatinized starch market share, owing to rising product demand in the food & beverage sector. The presence of key players in the region is expected to increase the production rate and rise the supply of the starch to various industries.

Competitive Landscape:

Innovation Strategies Allows Key Players to Maintain Market Position

The presence of key players in the global market encourages the companies to implement development strategies such as partnerships, mergers, and acquisitions. The companies operating in various segmented regions focus on implementing innovative strategies to develop product portfolio and ensure product differentiation to gain competitive advantage.

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Industry Development

• March 2020: Tate & Lyle, MIRA-Gel forms a gel at room temperature and is similar to the starch produced from cooked starches and heat-processed gel-forming agents or gums. These agents can be used for instant foods and cold processed starch.

Malaysia Culinary Coconut Milk Market to Hit a CAGR of 7.49% by 2029

The malaysia culinary coconut milk market size was USD 67.34 million in 2021. The market is projected to grow from USD 71.96 million in 2022 to USD 119.31 million in 2029 at a CAGR of 2.9% during the 2022-2029 period. This vital information is presented by Fortune Business Insights™, in its report, titled, “Malaysia Culinary Coconut Milk Market, 2022-2029.” Factors such as rising coconut cultivation and increasing demand for coconut in Malaysia and a global market will increase the footprint of the market during the forecast period. Additionally, increasing consumers towards vegetarianism & organic foods will boost the growth of the market.

COVID-19 Impact

Disruption in Supply Chains & Faltering Transport Sector to Decrease Growth Amid Pandemic

The COVID-19 pandemic led to several disruptions in various sectors. Restrictions on movement on the general population and shortage of workforces led to a decrease in the market volume. A gap in demand-supply and rising alternatives for healthy food products further decreased the demand for the market. However, as the pandemic loomed on, various players reported a rise in their revenues, as players began to adjust to the new method of functioning.

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List of Key Players Present in the Market

• S&P Industries Sdn. Bhd. (Malaysia)
• Santanmas Food Industries (M) Sdn Bhd (Malaysia)
• Linaco Manufacturing (M) Sdn. Bhd. (Malaysia)
• Tropical Produce Sdn Bhd (Malaysia)
• Mitra Sdn Bhd. (Malaysia)
• Eramas Group (Malaysia)
• M&S Food Industries Sdn Bhd (Malaysia)
• Kara Marketing Sdn Bhd (Malaysia)
• Gogoco Holding Sdn Bhd (Malaysia)
• Denis Group Holding S.A. (Switzerland) 

Segments

Product Type, Form, and Distribution Channel are Studied

Based on product type, the market is broken down into coconut milk, coconut milk powder, coconut cream, and coconut cream powder.

By form, the market is divided into powder and liquid.

With respect to distribution channel, the market is segmented into supermarket/hypermarkets, convenience stores, grocery stores, and online retailers.

Report Coverage

The market for Malaysia culinary coconut milk contains qualitative & quantitative insights by encompassing critical factors such as product types, distribution channels, market size, and growth rate of all segments. Additionally, factors such as a comprehensive analysis of the market with a forecast on a global scale have been provided. Also, ongoing mergers & acquisitions, regulatory scenarios, and key industry trends have been highlighted.

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Drivers & Restraints

Rising Utilization of Coconut Milk and Rising Awareness of Products to Augment Market Growth

Factors such as the rising availability of raw materials among manufacturers and increasing integration of products among traditional cuisines will boost the Malaysia culinary coconut milk market growth during the forecast period. Rising demand from the HORECA sector and rising awareness regarding the health benefits will increase the footprint of the market. Also, expanding quick-service restaurants and increasing consumer inclination among consumers toward veganism will further fuel the growth of the market.

However, the availability of alternatives will limit the growth of the market during the forecast period.

Regional Insights

Malaysia to Witness Huge Growth due to Increasing Tourism Sector

The rising middle-class economy and the inclination of a majority of the population to switch to coconut milk toward their regular cuisine will increase the footprint of the market in the region. Rising plant-based hunger among the general population and the rapidly advancing foodservice sector will fuel the growth of the market. Also, rising understanding of consumers toward maintaining a balanced lifestyle and increasing consumer expenditure will increase the penetration of the Malaysia culinary coconut milk market share.

Competitive Landscape

Product Development & Rising Focus Toward Introducing New Flavors to Help Prominent Players Gain Edge

The market for Malaysia culinary coconut milk is filled by rising consumer demand along with an increasing influence of culinary ingredients. Dominant players are focused on developing novel products focused on taste and texture to attract a larger consumer base. For example, in April 2021, Dunkin Brands announced that it will be integrating coconut milk as a dairy alternative across all restaurants to tend customized beverages. Smaller players are consolidating the remaining market share. Additionally, expanding their current product portfolio for meeting the rising consumer demand will further help the market integrate toward a competitive edge.

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Industry Development

• December 2021 - Ayam Brand launched its organic coconut milk variant in Malaysia, which is made using free from hormone, pesticides, and GMO coconuts.

Botanical Supplements Market to Hit a USD 80.54 billion in 2021-2028

The botanical supplements market size was USD 36.76 billion in 2020. The market is projected to grow from USD 40.54 billion in 2021 to USD 80.54 billion in 2028 at a CAGR of 10.3% during the 2021-2028 period. This vital information is presented by Fortune Business Insights™, in its report, titled, “Botanical Supplements Market, 2021-2028.” Factors such as expanding the dietary supplements industry and rising disposable income will increase the footprint of the market during the forecast period. Additionally, rising awareness regarding consumer health will boost the growth of the market.

COVID-19 Impact

Vacuum in Supply & Chain to Limit Market Growth During the Pandemic

The COVID-19 pandemic has disrupted various sectors, including botanical supplements. Supply chain disruptions and imposed lockdowns have impacted the market in a negative manner. Volatility in raw material pricing will further change the dynamics of the market. However, rising awareness regarding the health benefits will pose as a revival element for the market. Rising retail sales for food & beverages are expected to increase as the pandemic continues.

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List of Key Players Present in the Market

• Dabur India (Ghaziabad, India)
• NBTY Inc. (New York, U.S)
• Ricola AG (Laufen, Switzerland)
• Procter and Gamble (Ohio, U.S.)
• Nutraceutical International Company (Utah, U.S.)
• BASF SE (Ludwigshafen, Germany)
• The Himalaya Drug Company (Bengaluru, India)
• Glanbia Nutritionals (Wisconsin, U.S.)
• Botanicalife International of America, Inc. (California, U.S.)
• Proganiq (Tamil Nadu, India) 

Segments

Form, Source, Functionality, Distribution Channel, and Region are Studied

By form, the market is divided into powder, liquid, tablets, capsules, and others.

Based on source, the market is broken down into spices, herbs, flowers, leaves, and others.

With respect to functionality, the market is segmented into energy & weight management, general health, bone & joint health, gastrointestinal health, immunity, anti-cancer, and others.

By distribution channel, the market is fragmented into supermarkets/hypermarkets, pharmacies/drug stores, online retail, and others.

In terms of geography, the market is categorized into North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

Report Coverage

The report contains qualitative and quantitative analysis by analyzing critical aspects such as all possible segments in the market. Additional insights such as elated markets and recent industry developments are also present in the report. Also, mergers & acquisitions, regulatory scenario in critical countries, and key industry trends for the sector are mentioned in the report.

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Drivers & Restraints

Increasing Consumer Awareness Regarding Health, Wellness & Nutrition to Bolster Growth

Factors, such as rising number of awareness campaigns by NGOs & government agencies and rising consumption of premium nutrition-based products, will boost the botanical supplements market growth during the forecast period. Additionally, the introduction of dietary supplements and organic & natural products will increase the footprint of the market. Also, a rising trend of pharmaceuticals toward botanical products and increasing usage of attractive packaging techniques will fuel the growth of the market.

However, the rising availability of substitutes and alternative products will limit the growth of the market during the forecast period. Additionally, increasing complexities related to active ingredients in botanical supplements will hinder the growth of the market.

Regional Insights

North America to Dominate Market due to Rising Instances of Obesity Related Disorders

North America will witness the largest botanical supplements market share during the forecast period due to increasing obesity levels among the general population and rising availability of processed and ready-to-eat food. Additionally, rising awareness regarding health benefits and increasing number of consumers promoting healthy body maintenance will increase the footprint of the market.

Europe will occupy a significant market share, owing to rising technological innovations and increasing investment opportunities. Additionally, financial prospects for organizations that function better will further boost the growth of the market.

Asia Pacific will hold a considerable market share in terms of global contribution due to rising demand for botanical supplements and rising innovations in their existing products.

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Competitive Landscape

Increasing Production Capacities to Augment Market Volume for Dominant Players

The botanical supplements industry is filled with limited market players due to the early establishment of regional and local players. The key players are often striving to introduce latest and innovative products for their consumers to maintain their consumer base. Additionally, efforts are being constantly made to increase their production capacities to catch up with the global demand. Strategic tactics such as mergers & acquisitions and collaborations are employed to capture a larger market share.

Key Industry Development

• December 2021: Gaia Herbs Farm announced the launch of its new line of USDA Certified Organic, Non-GMO Project Verified plant-powered gummies with three flavors.

Butter Market to Reach USD 49.07 Billion by 2028

The butter market size was USD 35.61 billion in 2020. The market is projected to grow from USD 37.01 billion 2021 to USD 49.07 billion in 2028 at a CAGR of 4.11% during the 2021-2028 period. This vital information is presented by Fortune Business Insights™, in its report titled, “Butter Market, 2021-2028.” Rising demand for processed food products such as bakery, confectionery, desserts, and ready-to-eat meals among consumers is expected to increase the footprint of the market during the forecast period. Additionally, increased demand for packaged butter across physical retail and foodservice channels will boost the market growth.

COVID-19 Impact

Increased Retail Presence to Accelerate Market Growth During Forecast

The COVID-19 pandemic affected the butter industry in its initial phases by slowing down growth. However, as the pandemic rallied on, a positive effect on sales in terms of growth and volume was observed. Baking was considered as a top hobby for many consumers who were forced to implement from work-from-home solutions. Additionally, reopening of hotels, restaurants, and cafes is expected to drive the market growth.

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List of Key Players Present in the Market

• Fonterra Co-operative Group (New Zealand)
• Arla Foods (Denmark)
• Dairy Farmers of America (U.S.)
• Gujarat Co-operative Milk Marketing Federation (India)
• Ornua Co-operative Ltd. (Ireland)
• Land O’Lakes, Inc. (U.S.)
• Nestle India Ltd. (India)
• Organic Valley Family of Farms (U.S.)
• Royal FrieslandCampina NV (Netherlands)
• The Kraft Heinz Company (U.S.)

Segments

Type, End-Use, and Region are Studied

On the basis of type, the market is divided into salted and unsalted.

By end-use, the market is segmented into industrial processing, retail channels, and foodservice.

In terms of geography, the market is categorized into North America, Europe, Asia Pacific, South America, and the Middle East & Africa. 

Report Coverage

The study focuses on providing a comprehensive analysis for our readers by presenting critical factors such as leading companies, product types, and top end uses of the product. Additionally, the study offers insights in the sector by presenting ongoing market trends along with prominent industry developments. The study also noted various factors that will be responsible for the positive and negative outlook on the market during the forecast period.

Drivers & Restraints

Increasing Demand for Processed Food Products to Augment Growth

Rising demand for dairy products such as dairy fats & butter and increasing perception of positive health attributes are expected to boost the butter market growth during the forecast period. Also, increasing disposable income among consumers along with increasing demand for bakery products such as cakes, bread, cookies, and biscuits will increase the footprint of the market. Additionally, increasing innovations and developments across the dairy beverages coupled with increasing retail presence will fuel the market growth.

However, rising popularity of lactose-free and vegan foods will limit the market growth during the forecast period.

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Regional Insights

Asia Pacific to Lead Market due to Rising Disposable Income Among Consumers

Asia Pacific is expected to witness the largest butter market share during the forecast period, owing to rising sale of packaged butter along with growing demand for dairy products. Additionally, increasing expenditure among consumers and rising integration of the product for cooking and baking will increase the footprint of the market. Increasing presence of prominent players in the market along with rising processing capabilities will fuel the growth of the market.

 Europe will contribute a significant market share during the forecast period, owing to increasing demand for clean-label and sustainable milk and dairy products along with rising demand for bakery and other similar products. Rising consumer inclination toward healthier and safer products will fuel the market growth.

Competitive Landscape

Novel Product Launches to Bolster Market Growth

The major players are Arla Foods, Dairy Farmers of America, and Land O’Lakes. Dominant players are often focusing on capturing maximized revenue by launching novel products and increasing product offerings. For example, in September 2020, Minerva dairy launched a new small size package of premium butter containing sea salt. This launch is aimed at increasing the company’s retail distribution capabilities. Increased arrival of smaller players in the market will fragment the market, further consolidating he market share. Other players are contributing by instituting various strategies such as mergers & acquisitions with like-minded organizations to increase their product portfolio.

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Industry Development

• October 2020: Grahams partnered with Isle of Skye Sea Salt Co. and launched a new artisan Scottish sea salt butter. It is a mixture of top quality, natural, and unrefined sea salt from the Isle of Skye.

 

Organic Baby Food Market to Hit USD 12.22 billion at a CAGR of 10.58% by 2021-2028

The global organic baby food market size amounted to USD 5.55 billion in 2020. The market size is slated to increase from USD 6.05 billion in 2021 to USD 12.22 billion by 2028 at a CAGR of 10.58% during the forecast period. The market is gaining traction owing to the increasing demand for organic cereals and organic milk formulas for children, states Fortune Business Insights™ in its report titled “Organic Baby Food Market, 2021-2028”.

Organic products continue to gain popularity across the world as consumers seek healthier diet and lifestyle options. Consequently, baby food products with natural and organic ingredients are rapidly becoming mainstream across both developing and developed regions. The market for these products is expanding continuously as baby food brands introduce newer varieties. Availability of a wide range of products across retail outlets, supermarkets, and online platforms will fuel the market development significantly.

COVID-19 Impact

Disruptions in Health Services Sector to Hamper Growth amid Pandemic

The baby food industry experienced tremendous setbacks during the COVID-19 pandemic due to changing demand trends and purchasing behavior of consumers. As per the WHO, almost 90% of countries experienced disruption in the health services sector in mid-2020. In addition, many countries also reported disruptions in malnutrition management in children, antenatal care, and sick child services. Besides these factors, lockdown restrictions and other measures led to a decline in product consumption across many regions. However, increased health consciousness amid the pandemic could cause a surge in product sales in the forthcoming years.

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List of Key Players Present in the Market

• Kraft Heinz Canada ULC (U.S.)
• Nestlé S.A. (Switzerland)
• Danone S.A. (France)
• Plum Organics (U.S.)
• HiPP GmbH & Co. Vertrieb KG (Germany)
• Pristine Organics Pvt Ltd. (India)
• Yashili International Group Co., Ltd. (China)
• GMP Dairy (New Zealand)
• Arla Foods (Denmark)
• Kewpie Corporation (Japan)

Segments

Type, Distribution Channel, and Region are Studied

Based on type, the market is divided into infant milk formula, wet food, and dry food.

On the basis of distribution channel, the market is split into online sales channels, specialty stores, supermarkets/hypermarkets, and others.

In terms of geography, the market is broken down into North America, South America, Asia Pacific, Europe, and the Middle East & Africa.

Drivers & Restraints

Increasing Consciousness about Child Health among Parents to Surge Organic Baby Food Demand

The organic baby food market growth is influenced by growing awareness among parents about the types of ingredients used in different products. Parents have become highly conscious about what they are feeding their children. Majority of parents are seeking natural and organic products and ditching products with artificial ingredients. With access to internet and other sources, consumers are more aware about what products are trending and what products are actually good for their kids. These factors will increase the consumption of organic baby food products significantly.

However, the cost of organic products being slightly on the higher side could hamper their adoption. 

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Regional Insights

Presence of Prominent Baby Food Brands to Augment Growth in North America

North America will capture a notable percentage of the global organic baby food market share between 2021 and 2028. The regional demand is driven by the presence of major market players along with increased spending capacity of consumers. Rapid growth of the organic food sector in the region will create tremendous opportunities for established as well as emerging players.

The market in Europe will record a notable CAGR during the projected timeline led by the growing shift toward sustainable and clean-label products. Parents are looking for baby foods that are safer, healthier, and packed with natural and organic ingredients.

Meanwhile, Asia Pacific will be among the fastest developing regions in the world, led by rising disposable incomes of consumers and subsequently changing lifestyles.

Industry Development

October 2021 – Eat Well Investment Group Inc. completed the acquisition of PataFoods, Inc., a leading plant-based baby foods brands in North America.

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Report Coverage

The report offers:

• Major growth drivers, restraints, opportunities, and potential challenges for the market.
• Comprehensive insights into the global as well as regional developments.
• List of key industry players.
• Major strategies adopted by the market players.
• Latest industry developments include product launches, partnerships, mergers, and acquisitions.

Gluten Free Food Market To Hit a CAGR of 8.29% by 2021-2028

The global Gluten Free Food Market size was valued at USD 5.25 billion in 2020. The market is estimated to grow from USD 5.72 billion in 2021 to USD 9.99 billion in 2028, exhibiting a CAGR of 8.29% during the forecast period. The increasing popularity of the product’s benefits, rising demand for functional foods, and increasing product innovations are expected to fuel the market growth. Fortune Business Insights™ mentions this information in its report titled “Gluten free Food Market, 2021-2028.”

Gluten-free food is produced for people suffering from gluten allergies and celiac diseases. The consumption of gluten can be damaging and may lead to intestine swelling. Therefore, the consumption of the product is expected to increase rapidly. Furthermore, rising awareness regarding the health benefits of such products is expected to increase adoption. Moreover, rising demand for functional foods and increasing product innovations may attract sales. These factors are expected to foster industry development in the coming years.

COVID-19 Impact

Rising Demand for Healthy Foods to Fuel Market Progress

This market is expected to be positively impacted during the COVID-19 pandemic due to consumers' rising demand for healthy foods. The sudden spike in COVID-19 cases led to the adoption of healthy food products. Rising spending on healthy food products is expected to increase the product demand. Furthermore, the adoption of reduced capacities, part-time shifts, and technologically advanced production techniques may enable companies to recover costs. These factors may propel the market growth in the coming years.

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List of Key Players Profiled in the Report:

• The Kraft Heinz Company (Illinois, U.S.)
• The Hain Celestial Group Inc. (New York, U.S.
• General Mills Inc. (Minnesota, U.S.)
• Kellogg’s Company (Michigan, U.S.)
• Conagra Brands, Inc. (Illinois, U.S.)
• Barilla G.E.R Fratelli S.P.A (Parma, Italy)
• Noumi Limited (Australia)
• Enjoy Life Foods (Mondelez International) (Illinois, U.S.)
• Alara Wholefoods Ltd. (London, U.K.)
• Prima Foods Ltd. (South Wales, U.K.)

Segments

Type, Distributional Channel, and Region are Studied

By type, the market is segmented into baby food, pastas & pizzas, snacks & RTE products, bakery products, and condiments & dressings. As per the distributional channel, it is categorized into supermarkets/hypermarkets, convenience stores, specialty stores, drugstores & pharmacies, and online retails. Geographically, it is clubbed into North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

Report Coverage

The report provides a detailed analysis of the top segments and the latest trends in the market. It comprehensively discusses the driving & restraining factors and the impact of COVID-19 on the market. Additionally, it examines the regional developments and strategies undertaken by the market's key players.

Drivers and Restraints

Rising Prevalence of Gluten Intolerance and Celiac Disease to Fuel Market Progress

The rising prevalence of gluten intolerance and celiac diseases is expected to boost the adoption of gluten-free food. As per the information provided by the Clinical Gastroenterology and Hepatology journal, nearly 1.4% global population is detected with celiac disorder. Furthermore, the rising demand for free-from and convenience foods is expected to boost the product adoption. Furthermore, rising reliability on nutritional convenience foods is expected to increase the adoption of the product. Moreover, the rising adoption of flavored food products with nutritional benefits is expected to bolster the Gluten free Food Market growth.

However, higher product prices and low market penetration are expected to hinder the market’s progress.

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Regional Insights

Growing Inclination Towards Healthy Diet to Boost Industry Progress in North America

North America is expected to dominate the Gluten free Food Market share due to the growing inclination toward a healthy diet. The market in North America was USD 2.72 billion in 2020 and is expected to achieve a high market share in the coming years. Further, rising awareness regarding celiac disorder from consumers and the availability of a gluten-free diet products are expected to boost the market development.

In Europe, rising demand for free-from products from Germany, Italy, and the U.K. is expected to boost gluten-free products’ adoption. Furthermore, manufacturers focus on developing innovative foods such as gluten-free pasta to boost sales. These factors may propel the market development.

In Asia Pacific, rapid digitization and westernization lead to the acceptance of gluten-free food products. Furthermore, the growing artisanal bakery sector is expected to boost market progress.

Competitive Landscape

Manufacturers Focus on Launching Novel Products to Boost Brand Image

Prominent companies operating in the market devise novel product launches to attract consumers and boost brand image. For example, in June 2021, Ulrick & Short Limited announced fazenda Nutrigel, a gluten-free functional flour, to improve the viscosity and overall texture of gluten-free bakery foods. Through this launch, the company may attract consumers and boost its brand image. Furthermore, the adoption of research and development, expansions, acquisitions, and technologically advanced production techniques boosts the market player’s position.

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Industry Development

• April 2021- Nestle SA launched gluten-free meals to satisfy consumers’ dietary habits and suit their lifestyles. It launched other protein-rich products such as Cauliflower Crust Chicken Mozzarella Piada, Triple Cheese Macaroni & Cheese Bowl, and Pasta Bolognese Bowl.